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Our Responsible Communication Guide
To strengthen our ethical and responsible communicationThe Responsible Communication Guide, created by IPM France
Our commitment to Responsible Digital goes beyond our products and services: it is also embodied in the way we communicate, both internally and externally. That is why we have developed a Responsible Communication Guide, which aims to provide our teams with guidelines for:
- Reducing the environmental impact of our media
- Making our content more accessible and inclusive
- Communicate ethically and transparently, without greenwashing
Some examples of concrete actions:
- Optimizing the size of our websites and emails to limit their impact
- Choose recycled paper and local printers who are committed to sustainability.
- Promoting moderation and reuse at our events
- Adopt language and visuals that represent diversity
This guide is based in particular on the recommendations of ADEME (the French Environment and Energy Management Agency) and aims to make responsible communication a daily practice!



